Calidad de Vida y Satisfacción con los Servicios Públicos de Madrid | IKERFEL

We analyze the ratings and opinions of Madrid citizens through the Madrid City Council’s Quality of Life and Satisfaction with Public Services Survey.

Since 2023, Ikerfel has collaborated through a public tender with Madrid City Council to conduct this survey aimed at city residents over the age of 18.

detalle de edificios en la gran via de madrid

Applied Methodology

The following methodology was applied to conduct this study:

Quantitative Research:

Telephone survey of landlines and cell phones in the city, collecting information electronically (CATI).

Sample:

More than 10,000 people interviewed in the two waves:
- City level: 1,505 people interviewed, sampling error ±2.58%, for a confidence level of 95.5% and p=q=0.5.
- District level: 8,511 people interviewed, approximately 400 per district. The sampling error is ±1.1% for the sample of the municipality of Madrid and ±4.9% for the sample of each district for a confidence level of 95.5% and p=q=0.5.Computer-assisted telephone interviews (Ikerfel CATI Survey System).

Computer-assisted telephone interviews (Ikerfel CATI Survey System)

Measuring the perception of citizens of Madrid.

The Quality of Life and Satisfaction with Public Services Survey is a periodic study that, since 2006, has measured the perception of Madrid citizens on fundamental aspects such as the city’s quality of life, its main problems, and the services provided by the City Council.

For Madrid City Council, having this analysis, and the ability to delve deeper into the differences offered by district, is essential for:

Identifying key areas for improvement in municipal management.
Designing public policies aligned with citizen expectations.
Anticipating changes in public perception and adjusting strategies.
Evaluating the impact of government measures over time.

In this context, Madrid City Council‘s primary need was to ensure that the data collected accurately, reliably, and representatively reflected citizen opinions.

Ikerfel has played a key role in ensuring the rigor of the process and generating high-value insights.

Main Conclusions.

The research delves into the perceptions and opinions of Madrid residents regarding municipal management and the evolution of their city’s public services.

The latest survey results reflect how:

Madrid’s assessment as a city has improved: The assessment of its evolution rose from 6.3 in 2022 to 6.8 in 2024.
Citizens are highly satisfied with living in Madrid: The quality of life in the capital remains remarkably high (7.7).
The cultural and leisure offerings (8.2), Madrid’s international image (7.7), and mobility (7.5) are the most highly rated aspects of the city.
The Fire Department and SAMUR (Civil Protection) lead the ratings of the public services offered with scores of 8.2 and 7.8, respectively.
Access to housing remains the main challenge for the city.